Moorcroft China, 6 Keele Street, Tunstall, Stoke-On-Trent, Staffordshire ST6 5AR

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Viewings TBC

Redevelopment Opportunity

Live stream auction on 16TH SEPTEMBER 2026 6:30PM START. Bidding will be available by either online bidding, telephone or proxy, If you wish to bid, please register on line via the Auction Hammer website auctionhammermidlands.co.uk using the Register to Bid tab.

A substantial former industrial pottery works occupying a prominent street position with excellent access to the City Centre Ring Road (Potteries Way). The property presents a versatile owner-occupier or redevelopment opportunity, comprising extensive lower ground floor warehouse space, first-floor offices, and basement cellarage

Situated on Keele Street in Tunstall, just off Furlong Road and
the Scotia Road corridor (A50). The site benefits from fast
access to the A500 D-Road, providing direct regional routes
across the Potteries and straightforward heavy-goods access to
M6 Junction 15(South) and Junction 16(North). Longport
Railway Station is located 1.3 miles to the south-west.

W.C.
Small Yard area
TOTAL NIA 3164sq. ft. | 294sq. m.
Planning We recommend that all interested parties make their own enquiries to the
local authority in order to satisfy themselves that their proposed use is
authorised
Assessment Enquiries to the Valuation Office confirms that the property is assessed for
business rates as follows: £8,600
Legal Costs Each party to bear their own legal costs.
Services All main services are available but subject to any reconnection where
necessary. -not tested
VAT VAT may be applicable at the prevailing rate
Note PROSPECTIVE BUYERS PLEASE NOTE We draw your attention to the Special Conditions of Sale within the Legal Pack, referring to other charges in addition to the purchase price which may become payable. Such costs may include Search Fees, reimbursement of Sellers costs and Legal Fees, and Transfer Fees amongst others.

Tenure: Freehold

EPC Rating: G

Terms:
Guide Prices & Reserves
Guides are provided as an indication of each seller’s minimum expectation. They are not necessarily figures which a property will sell for and may change at any time prior to the auction. Each property will be offered subject to a Reserve (a figure below which the Auctioneer cannot sell the property during the auction) which we expect will be set within the Guide Range or no more than 10% above a single figure Guide.

Additional Fees
Please be aware there may be additional fees payable on top of the final sale price. These include and are not limited to administration charges and buyer’s premium fees payable on exchange, and disbursements payable on completion. Please ensure you check the property information page for a list of any relevant additional fees as well as reading the legal pack for any disbursements.

Plans, Maps and Photographs
The plans, floorplans, maps, photograph’s and video tours published on our website and in the catalogue are to aid identification of the property only. The plans are not to scale and should not be relied upon.

Consumer Protection Regulations 2008
Auction Hammer Midlands Property Auctions endeavour to make our sales details clear, accurate and reliable in line with the Consumer Protection from Unfair Trading Regulations 2008 but they should not be relied on as statements or representations of fact, and they do not constitute any part of an offer or contract. All references to planning, tenants, boundaries, potential development, tenure etc is to be superseded by the information contained in the legal pack. It should not be assumed that this property has all the necessary Planning, Building Regulation, or other consents. Any services, appliances and heating system(s) listed have not been checked or tested. Please note that in some instances the photographs may have been taken using a wide-angle lens. The seller does not make any representation or give any warranty in relation to the property, and we have no authority to do so on behalf of the seller.

Anti Money Laundering Regulations
Intending buyers will be asked to produce identification documentation either as part of the bidder registration process of if they make an acceptable pre-auction offer, we would ask for your co-operation in order that there will be no delay in agreeing the sale.

Administration Fee: £1440 inc VAT payable on exchange of contracts.

Buyer's Premium Fee: £1140 inc VAT payable on exchange of contracts.

Disbursements: Please see the legal pack for any disbursements listed that may become payable by the purchaser on completion.